Video Creative Direction: BlueVolt
BACKGROUND | BlueVolt is a SaaS company with a learning management system (LMS) focused on the industrial trades market. We wanted a video that presents the platform benefits in a way that resonates with and appeals to industrial trades personas. This video is used prominently throughout the website and has helped increase prospect engagement and organic SEO.
Video Creative Direction: Anitian
BACKGROUND | As the Marketing Communications Manager with Anitian, I provided creative direction for company overview video, product solution videos, and company culture video.
Slides below show scene sketches with character development and script for Anitian FedRAMP Compliance Automation platform.
Additional videos where I provided creative direction and on-location art direction.